MISTVEIL is an ethical jewelry brand committed to preserving the silversmithing heritage of China's ethnic minorities. We craft contemporary, wearable blessings by reinterpreting ancient symbols of protection and joy.
MistVeil 丨Milan Fashion Week 2025
We are proud to have presented our debut collection at Milan Fashion Week 2025.
Our showcase, "Silver in Bloom," fused timeless Miao ethnic heritage and contemporary design, bringing the artistry of Chinese intangible cultural heritage—including masterful silver filigree work—to the global stage.
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MistVeil: Wear a Piece of China's Living Heritage
Every year, travelers from around the world journey to the misty mountains of Guizhou, China. There, they discover the rich culture of the Miao people—and their exquisite silver jewelry, traditionally worn as a "wearable epic" filled with blessings and symbolism.
Inspired by these encounters, MistVeil was born. We partner directly with Miao artisans, whose hand-forging skills are a fading cultural treasure. Together, we transform their ancient craft into contemporary designs, embedding each piece with timeless blessings for luck, protection, and connection.
When you wear MistVeil, you carry more than a beautiful accessory. You carry a story centuries in the making, you honor a vulnerable craft, and you pass on a genuine blessing to yourself or someone you love. This is our promise: to keep a precious heritage alive, one piece at a time.
MistVeil — Wear the Story. Continue the Legacy.
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Miao Ethnic Culture
Miao Ethnic Culture
The Story of MistVeil
The Story of MistVeil
MistVeil 丨Milan Fashion Week 2025
MistVeil 丨Milan Fashion Week 2025
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